Conversations with Indulge – Ruma Singh

I was a full time journalist working for a national daily before I quit to write about wine, and I now freelance on wine. I have been the first (and only!) woman president of the Bangalore Wine Club. I am currently working to finish my WSET Diploma (COVID permitting). I enjoy visiting wine regions whenever I can – nothing like first hand knowledge – and the smell of a winery, the beauty of a vineyard. Soon: maybe a book (on wine) and also some wine education.
It’s been a few years now, but really, one’s wine journey never ends. There is something new to learn every day.

What inspired you to learn and write about wines?

I’ve been a journalist my whole career, during which I would meet and interview many wine greats who would visit India. All the celebrities I interviewed, their stories fascinated me. Then I joined the Bangalore Wine Club when it started in 2001, and my love for wine grew as I learned and understood more and more.

What is the one change you wish to bring in wine/beverage journalism in India?

More genuine wine information and learning shared with consumers, communication beyond marketing/promotional activities. There is international interest and curiosity about India, and we need to ensure the good word gets out. And also information gets in, to consumers who seek knowledge!

How do you work away at spreading awareness to break misconceptions amongs the general consumers in India?

Communication, communication, communication. I try and answer questions when asked, share knowledge and help people along their wine journey.

What according to you are three essential and inherent qualities in women that make them generally so resilient and successful?

Women are naturally resilient, quick to grasp matters and natural at resolving issues at lightning speed.

What advice would you give to the next generation of aspiring female leaders in the beverage space?

Keep your focus, stay strong, don’t give up. In fact I’m thrilled with women in the beverage industry in India. So much great talent and abilities.

What’s your favourite tipple at the end of a busy day?

Wine. Nothing like a glass of wine (red, white, still sparkling or rose) to lift your mood and relax you.

How should one get started writing about wine?

As a famous writer once told me, “Writing is a muscle that you can develop. Keep writing to see results.”

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